課程簡(jiǎn)介
幾乎涵蓋了外貿(mào)場(chǎng)景的各個(gè)方面，實(shí)用性和知識(shí)性并重，意在把讀者帶到英語語境中，全新開發(fā)讀者的語言潛力；力求保證英語口語的原汁原味，讀者可以身臨其境，融入英語會(huì)話的情景當(dāng)中，通過學(xué)習(xí)和實(shí)踐，更快、更準(zhǔn)地把握英語口語的精髓！
課程提綱
- Chapter 1 Meeting and Seeing Off 外賓接待
- Unit 1 Meeting Foreign Guests 迎接外賓
- Unit 2 Introducing Each Other 互相介紹
- Unit 3 Visiting a Factory 參觀生產(chǎn)車間
- Unit 4 Having Business Dinner 商務(wù)會(huì)餐
- Unit 5 Accompanying Shopping 陪同購物
- Unit 6 Sightseeing 帶客觀光
- Unit 7 Arranging Hotels 安排住宿
- Unit 8 Seeing Foreign Guests Off 送別外賓
- Chapter 2 Business Travel 外貿(mào)出差
- Unit 1 In the Plane 在飛機(jī)上
- Unit 2 Checking Luggage 行李托運(yùn)
- Unit 3 Exchanging Money 貨幣兌換
- Unit 4 Visiting Clients 拜訪客戶
- Unit 5 Transportation 交通出行
- Unit 6 Western Food 品味西餐
- Unit 7 At the Hotel 入住酒店
- Unit 8 Checking Out 離店付款
- Chapter 3 Trade Marketing 外貿(mào)營銷
- Unit 1 Booth Booking 預(yù)訂展位
- Unit 2 Show Preparation 展會(huì)準(zhǔn)備
- Unit 3 Advertising 廣告宣傳
- Unit 4 Introduction to Products 產(chǎn)品介紹
- Unit 5 Promotional Events 促銷活動(dòng)
- Unit 6 Market Survey 考察市場(chǎng)
- Unit 7 Quality and Pricing 質(zhì)量和定價(jià)
- Unit 8 Customer Services 客服
- Chapter 4 Forms of Trade 貿(mào)易形式
- Unit 1 Compensation Trade 補(bǔ)償貿(mào)易
- Unit 2 Barter Trade 易貨貿(mào)易
- Unit 3 Consignment Sales 寄售貿(mào)易
- Unit 4 Agents 代理
- Unit 5 Technology Transfer 技術(shù)轉(zhuǎn)讓
- Unit 6 Joint Venture 合資企業(yè)
- Unit 7 Bid 招標(biāo)
- Unit 8 Tender 投標(biāo)
- Chapter 5 Trade Office 外貿(mào)辦公
- Unit 1 Office Facilities 辦公設(shè)備
- Unit 2 Conference Preparations 會(huì)議籌備
- Unit 3 Business Correspondence 商業(yè)信函
- Unit 4 Typing and Photocopying打字復(fù)印
- Unit 5 Sending a Fax 發(fā)傳真
- Unit 6 Using a Computer 電腦使用
- Unit 7 Emails 電子郵件
- Unit 8 Managing Documents 檔案管理
- Chapter 6 Declaration of Goods 商品報(bào)關(guān)
- Unit 1 Commodity Inspection 商品檢驗(yàn)
- Unit 2 Inspections at Customs 海關(guān)檢查
- Unit 3 Customs Clearance 海關(guān)通關(guān)
- Unit 4 Business Visa 商務(wù)簽證
- Unit 5 International Taxation 國際稅收
- Unit 6 Packing 包裝
- Unit 7 Shipment 裝運(yùn)
- Unit 8 Departure and Entry 出入境
- Chapter 7 Practical Operations 貿(mào)易實(shí)務(wù)
- Unit 1 Inquiry 詢盤
- Unit 2 Offer 發(fā)盤
- Unit 3 Counteroffer 還盤
- Unit 4 Order and Delivery 訂貨與交貨
- Unit 5 Online Sales 網(wǎng)上銷售
- Unit 6 Discount and Commission 折扣和傭金
- Unit 7 Terms of Payment 付款方式
- Unit 8 Insurance and Compensation 保險(xiǎn)與賠償